👋 Hello, I'm Yugal Mahajan
👋 Hello, I'm Yugal Mahajan
👋 Hello, I'm Yugal Mahajan
👋 Hello, I'm Yugal Mahajan
👋 Hello, I'm Yugal Mahajan
I build scalable B2B and B2C experiences anchored by robust design systems
I build scalable B2B and B2C experiences anchored by robust design systems
Senior Product Designer currently scaling travel tech solutions at Thrillophilia; previously built retail and commerce products at Jio Fynd
CASE STUDIES
CASE STUDIES
My selected work
My selected work
My selected work
A curated selection of my most impactful projects
A curated selection of my most impactful projects
A curated selection of my most impactful projects
Reduced support friction by 47% and made half the queries self-serve
Thrillophilia's users needed 15 clicks to reach support, and nearly half those tickets didn't need a human. I redesigned the entire support experience from scratch before peak travel season.
View project
Reduced support friction by 47% and made half the queries self-serve
I redesigned the entire support experience from scratch before peak travel season.
Designed a POS system from scratch to make in-store retail feel simple
Designed the end-to-end POS experience at Fynd, covering checkout, payments, and store operations. The result: 2,200+ brands onboarded and an average checkout time under 60 seconds.
View case study
Designed a POS system from scratch to make in-store retail feel simple
Designed the end-to-end POS experience at Fynd, covering checkout, payments, and store operations. The result: 2,200+ brands onboarded and an average checkout time under 60 seconds.
From chaos to systematic foundation: Building design system from scratch
How I established systematic foundations, built a complete component library, and proved the system works through production design work.
Fewer missed calls, less guessing: A WhatsApp feature concept for people across time zones
No, I didn't redesign WhatsApp. It's a feature concept built within the existing UI. 😉
View case study
Fewer missed calls, less guessing: A WhatsApp feature concept for people across time zones
No, I didn't redesign WhatsApp. It's a feature concept built within the existing UI. 😉
My creative playground
My creative playground
Explore my latest design explorations and concepts
Explore my latest design explorations and concepts
KEY SKILLS
What I bring to the table
What I bring to the table
A snapshot of my core competencies
A snapshot of my core competencies
UX Research
Uncovering deep user insights to drive effective design decisions
Visual design
Bringing concepts to life with vibrant and thoughtful visuals
Design system
Creating cohesive and scalable design frameworks for consistency
Advanced prototyping
Exploring the basics and experimenting with interactive prototypes
KEY SKILLS
What I bring to the table
A snapshot of my core competencies
UX Research
Uncovering deep user insights to drive effective design decisions
Visual design
Bringing concepts to life with vibrant and thoughtful visuals
Design system
Creating cohesive and scalable design frameworks for consistency
Advanced prototyping
Exploring the basics and experimenting with interactive prototypes
Yugal is a fantastic designer. He has been the lead designer on our custom built site and I cannot thank him enough for his professionalism and quality. He has a very good eye, delivers at speed, is an excellent communicator, and has consistently produced brilliant work. Yugal is undoubtedly a Pro with extensive knowledge of building and developing projects with well structured design systems in place. I have no hesitation in recommending him.
Oliver Trace
Founder @2050cards.ai
To everyone globally looking for an extremely talented product designer, look no further. Yugal's attention to detail and focussed web design skills have been absolutely key to my business the last 3 months. We are sad to see him go, but excited to know he's moving into the next phase of his creative career. His work has shown great maturity and clients have been astounded with the results in a mere few days rather than weeks other designers may have taken.
Hannah Springett
Award Winning Interactive Storyteller | CEO & Founder | Creative Director | Lecturer
I worked with Yugal on a project for over a year. He has a broad skill set that allowed us to be very successful on the project. He was very prompt in his communication and made sure to see things through until the end.
Kyle Bermel
CEO at Metalcraft Inc
Yugal is one of the best Designers and product managers I have ever worked with. Absolutely brilliant in his field.
Andrew U
Former project lead
TESTIMONIALS
TESTIMONIALS
Words of appreciation
Words of appreciation
Words of appreciation
Hear from those I've worked with
Hear from those I've worked with
Hear from those I've worked with
Yugal is a fantastic designer. He has been the lead designer on our custom built site and I cannot thank him enough for his professionalism and quality. He has a very good eye, delivers at speed, is an excellent communicator, and has consistently produced brilliant work. Yugal is undoubtedly a Pro with extensive knowledge of building and developing projects with well structured design systems in place. I have no hesitation in recommending him.
Oliver Trace
Founder @2050cards.ai
To everyone globally looking for an extremely talented product designer, look no further. Yugal's attention to detail and focussed web design skills have been absolutely key to my business the last 3 months. We are sad to see him go, but excited to know he's moving into the next phase of his creative career. His work has shown great maturity and clients have been astounded with the results in a mere few days rather than weeks other designers may have taken.
Hannah Springett
Award Winning Interactive Storyteller | CEO & Founder | Creative Director | Lecturer
I worked with Yugal on a project for over a year. He has a broad skill set that allowed us to be very successful on the project. He was very prompt in his communication and made sure to see things through until the end.
Kyle Bermel
CEO at Metalcraft Inc
Yugal is one of the best Designers and product managers I have ever worked with. Absolutely brilliant in his field.
Andrew U
Former project lead
Yugal is a fantastic designer. He has been the lead designer on our custom built site and I cannot thank him enough for his professionalism and quality. He has a very good eye, delivers at speed, is an excellent communicator, and has consistently produced brilliant work. Yugal is undoubtedly a Pro with extensive knowledge of building and developing projects with well structured design systems in place. I have no hesitation in recommending him.
Oliver Trace
Founder @2050cards.ai
To everyone globally looking for an extremely talented product designer, look no further. Yugal's attention to detail and focussed web design skills have been absolutely key to my business the last 3 months. We are sad to see him go, but excited to know he's moving into the next phase of his creative career. His work has shown great maturity and clients have been astounded with the results in a mere few days rather than weeks other designers may have taken.
Hannah Springett
Award Winning Interactive Storyteller | CEO & Founder | Creative Director | Lecturer
I worked with Yugal on a project for over a year. He has a broad skill set that allowed us to be very successful on the project. He was very prompt in his communication and made sure to see things through until the end.
Kyle Bermel
CEO at Metalcraft Inc
Yugal is one of the best Designers and product managers I have ever worked with. Absolutely brilliant in his field.
Andrew U
Former project lead
👋 Hello, I'm Yugal Mahajan
7+ years of crafting designs 🎨
who thrives on caffeine and creativity ☕️ 👨💻
My story
My story
I started my career as a Business Analyst, where I was deeply involved in gathering business requirements and steering projects as a Product Owner.
I started my career as a Business Analyst, where I was deeply involved in gathering business requirements and steering projects as a Product Owner.
This role exposed me to a variety of applications and websites, sparking my interest in how design solves real-world problems.
This role exposed me to a variety of applications and websites, sparking my interest in how design solves real-world problems.
My hands-on experience as a Product Owner, striving for pixel-perfect deliverables, honed my eye for design and gradually led me to the world of product design.
My hands-on experience as a Product Owner, striving for pixel-perfect deliverables, honed my eye for design and gradually led me to the world of product design.
Now, I blend my analytical skills with my design expertise to create user-centric solutions that are both beautiful and functional.
Now, I blend my analytical skills with my design expertise to create user-centric solutions that are both beautiful and functional.
My experience
My experience
Aug 2025 - Present
Aug 2025 - Present
Senior Product Designer
Senior Product Designer
Thrillophilia
Thrillophilia
Thrillophilia
Apr 2022 - Jul 2025
Apr 2022 - Jul 2025
Product Design Specialist - 2
Product Design Specialist - 2
Fynd (Shopsense Retail Technologies Ltd.)
Fynd (Shopsense Retail Technologies Ltd.)
Fynd (Shopsense Retail Technologies Ltd.)
Nov 2021 - Mar 2022
Nov 2021 - Mar 2022
Associate Team Lead
Associate Team Lead
Nickelfox Technologies
Nickelfox Technologies
Nickelfox Technologies
Nov 2020 - Oct 2021
Nov 2020 - Oct 2021
Product Designer
Product Designer
Nickelfox Technologies
Nickelfox Technologies
Nickelfox Technologies
May 2020 - Nov 2020
May 2020 - Nov 2020
UI/UX Designer
UI/UX Designer
Daffodil Software
Daffodil Software
Daffodil Software
Jan 2017 - Apr 2020
Jan 2017 - Apr 2020
Business Analyst
Business Analyst
Daffodil Software
Daffodil Software
Daffodil Software
